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Home > E-consultancy Survey
E-consultancy Vertical Search Report 2008
A Survey of Professional User Search Behavior
E-consultancy, an online publisher of best practice, internet marketing reports, research and know-how guides, conducted a survey of professional user search behavior during October and November 2007.
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The research was conducted amongst members of the following four organizations:
- American Business Media (ABM)
- The association of Online Publishers (AOP UK)
- The Internet Advertising Bureau (IAB UK)
- E-consultancy subscribers
More than five hundred professionals responded to the survey. The publishing and advertising industries are well represented, and the audience as a whole can be considered "early adopters" of new technologies and trends. The findings may be illustrative of future mainstream behavior.
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